eFOLDi sets sights on Rehacare to raise brand’s visibility on lucrative German market
Portable mobility specialist eFOLDi is determined to capitalise on its success last year and maintain its focus on export market development at Rehacare, the world’s largest trade fair for rehabilitation and care products, 13-16th September 2023.
This year’s Rehacare exhibition, which takes place in Dusseldorf, Germany, will run alongside the Invictus Games, the sports competition founded by Prince Harry, Duke of Sussex, to support the recovery and rehabilitation of participating servicemen and women.
With the two events running side-by-side, Rehacare organisers expect a ‘Paralympic sports festival’ atmosphere with exhibitors hoping to see a significant rise in visitor traffic.
Working in partnership with its German distributors, eFOLDi will be showcasing its lightweight folding scooters, as well as the recently upgraded Power Chair model.
The latest edition of its folding powerchair incorporates a newly integrated joystick system and a more advanced on-board controller, which promise to deliver enhanced levels of control, in addition to improvements in overall operational performance.
Tim Ross, National Sales Manager at eFOLDi added, “Having experienced such a phenomenal response at last years’ event, we are delighted to have the opportunity to support our local distributors and help bolster our competitive position on the local German market.
“We also look forward to cultivating new trade partnerships, particularly in regions where we have more limited coverage. eFOLDi has ambitious plans in place to drive sales growth not just in the UK, but also overseas, so we are extremely proud to have secured partnership deals with a number of prominent export distributors in recent years.
“Rehacare undoubtedly presents us with a unique opportunity to promote the eFOLDi brand on an international stage, and we see it as a key component in our broader growth strategy.”
Visit the eFOLDi team on Stand A28, in Hall 4 at Rehacare, in Dusseldorf, Germany from 13-16th, September 2023.
