Electric Mobility releases images of Covid-safe environments for the mobility sector
Mobility equipment supplier Electric Mobility has released a selection of images for its network of mobility dealers to use which demonstrate social distancing, compliance with mask wearing and outdoor activities to help maximise selling potential even during the most difficult times.
The images can be used across social media to show customers that a mobility scooter or powerchair can easily fit into life during lockdowns and beyond. According to the supplier, they can be used to encourage compliance with government guidance or on websites to accompany their Covid-19 content.
As an extra level of digital support for its network of dealers, the images are free to use and Electric Mobility has recommended the social media content that could accompany each image can be copied and pasted to make it easier, faster and engaging.
Electric Mobility hopes to encourage dealers to reflect the current situation in their digital campaigns.
Rebecca Bateson, Marketing and Digital Executive, said: “With photoshoots being logistically difficult right now, editing the Rascal images creates a whole new bank of content to interact with across omni-channels, giving visual choices to match the digital strategy.
“We hope it reinforces the idea that a mobility scooter or powerchair gives customers the confidence and freedom to get their daily dose of fresh air.”
When dealers have less time to spend on digital growth, Electric Mobility can assist with copy writing and recommend its dealers to ‘share’ or ‘retweet’ their own social media posts which are written with the B2C audience in mind.
Dealers can contact the Electric Mobility marketing team on marketing@electricmobility.co.uk to request the digital pack of images.
