Gainsborough looks to deliver a holistic approach with new specialist bathing service innovation
Accessible bathroom provider Gainsborough Specialist Bathrooms (GSB) has introduced its new added value ‘Gainsborough Gateway’ proposition to deliver a new standard in service and support.
One of Europe’s leading accessible bath manufacturers for over 35 years, the new innovation from Gainsborough Healthcare Group represents a breakthrough in service to complement its power-assisted bathing solutions.
The Gainsborough Gateway is a scheme that all clients qualify for when purchasing a bath from the new Gainsborough Bio range. These solutions offer the utmost clinical excellence and ergonomics so care and safety are maximised.
Engineered with BioCote antimicrobial protection built in, the Gentona, Ezion, Torin, Talano, Oraya and Sentes baths are all now supplied with free Gainsborough Gateway membership.
The Gainsborough Gateway benefits healthcare providers through free bath training, reduced costs, manageable payments through finance, utility cost savings,consultative advice, enhanced infection control and personalised account portal and service alerts
In terms of carers, the advantages continue access to high quality training, safer working practises, greater hygiene and infection protection and easier engagement with residents.
Peter Eckhardt, Gainsborough Healthcare Group, CEO, comments: “Our new Gainsborough Gateway represents a breakthrough in specialist bath provision. No longer are we supplying just baths, we are delivering a holistic added value package that includes free training, advice and servicing.
“All healthcare providers now have the opportunity to benefit from this complete offering which will reduce costs, save time and enhance care sustainability. We are proud once again to reaffirm our position as thought leaders in the industry and encourage all procurement professionals to enter this next generation approach.”
By partnering with Gainsborough, Bio bath clients gain exclusive access to a secure, personalised online portal to optimise bath and care performance. Assets include bath training videos, safety certificates, service records, maintenance alerts, technical downloads, specialist advice blogs and fast track service and training booking.
Peter concludes: “These portal assets will continually develop to help care home and rehab facilities strengthen their CQC ratings. As Gainsborough’s union becomes stronger with its clients, the Gateway aims to ensure the needs of vulnerable bathers remain at the very heart of everyone’s duty of care.”
With an established production line in Walsall, West Midlands, Gainsborough meets specialist bathing needs in care homes, healthcare environments and domestic bathrooms.
In October 2023 the firm agreed a new distribution relationship with John Preston so it can supply Abacus Specialist Bathroom Solutions and Access Walk-in Baths to its customer base in the UK and Ireland.
