Mobility in Motion expands global reach with launch of SureLift 88 in the United States
Vehicle adaptations specialist Mobility in Motion has announced the introduction of its Brig-Ayd 40kg MK2 hoist to the American market, where it will be sold as the SureLift 88.
This latest export milestone represents the continuation of a long-standing and highly successful collaboration between Mobility in Motion and Veigel Automotive, trading in the U.S. as Mobility Innovations.
Together, the partners have been delivering high-quality vehicle adaptation technology to North American customers for nearly a decade, with the SureLift 88 marking the latest evolution in their shared commitment to innovation, quality, and user independence.
Matt Fieldhouse, Group Managing Director at Mobility in Motion, commented: “We’re delighted to see the updated version of our most popular and trusted products reaching a new international audience.
“The Brig-Ayd 40kg MK2 has earned an excellent reputation here in the UK for its simplicity, reliability, and thoughtful design. Through our partnership with Veigel as Mobility Innovations, we’re now able to offer the same benefits to U.S. customers — expanding choice and helping more people enjoy freedom through mobility.”
Designed and developed in the UK, the Brig-Ayd 40kg MK2 (SureLift 88 in the U.S.) is a compact, folding two-way powered hoist engineered for scooters, wheelchairs, and powerchairs up to 40kg (88 lbs).
It combines elegant design with practical performance, offering quick installation, smooth operation, and space-saving convenience.
Key features include a compact folding design, two-way powered motion and flexible mounting options. It can be installed quickly and is battery pack compatible
“This is an important step in continuing to strengthen the presence of UK-designed mobility solutions in international markets,” added Matt Fieldhouse.
“Our long-term partnership with Veigel as Mobility Innovations has always been based on shared values: quality, innovation, and empowering independence. The SureLift 88 builds on that legacy, giving U.S. customers greater choice and confidence when selecting adaptive vehicle technology.”
Mobility in Motion’s growing export portfolio reflects its wider commitment to promoting British design and manufacturing excellence worldwide. By working with trusted international partners, the company continues to make a positive impact on accessibility and independence for mobility users across multiple markets.
