EXCLUSIVE: Apex Medical talks MDR, retailers and “opportunity” ahead of British Healthcare Trade Show
Worcester-based Apex Medical is set to join the exhibitor stands at the upcoming British Healthcare Trade Show on 15 June 2021, the mobility and access industry’s only B2B event made for the trade.
Apex Medical is a UK subsidiary of global brand, Apex Medical Corp, and it specialises in the design and manufacture of community and acute sector pressure area care (PAC) and profiling bed products.
Its products appeal to mobility retailers, distributors, loan stores and OT’s, and the firm boasts a wealth of knowledge in each sector.
Delivered in partnership with the British Healthcare Trades Association, THIIS Magazine and Promoting Independence, and sponsored by Motion Healthcare, the British Healthcare Trade Show (BHTS) will be reconnecting retailers with leading manufacturers in the mobility and access sectors.
The one-day show will enable industry retailers, installers and distributors to meet, network and talk business in a relaxed, COVID-secure space. On May 10 Boris Johnson announced that with COVID-19 infection rates at their lowest level he welcomed the indoor reopening of UK venues from May 17.
THIIS chats to Apex Medical’s Greg Whelan, Marketing & Product Manager, and Gary Hopkins, National Sales Manager, about what they are looking forward to at the BHTS…
Why has Apex Medical chosen to support the industry by exhibiting at BHTS?
“With a tough period throughout COVID hopefully behind all of us, it’s a great opportunity to meet and engage with mobility retailers and demonstrate our support for them and of course the BHTS show.
“The show offers the possibility of direct contact between both Apex and the retailers and access for those retailers to products that can contribute to their sales revenue.
“Apex considers the show as a pivotal platform for the promotion of its new and successful launch of the Apex Partner Programme with yet more good news to emerge over the coming weeks and months.”
What are you most looking forward at BHTS?
“The launch late last year of the Apex Partner Programme and the traction that it has enjoyed so far means that meeting with current and potential new partners is exciting and hopefully rewarding for all parties.
“We are also bringing along one of our key products for everyone to see and we are certain more retailers will want to join us and be part of our Partner Programme when they see it and understand what it means for them and their customers.”
Why should people come and see you at the show?
“Opportunity. It is an opportunity for them to be considered as a partner of a Global Brand, enjoying no risk or very low risk opportunities to add the relative revenues to their business.
“Partners can enjoy the support of an organisation that cares about how its products and services are perceived and not just the sale. Apex Medical care about building a trusted long-term mutually beneficial relationship that creates customer engagement.
“Visitors can find out about the opportunity to partake in a business partnership that suits different mobility retailers’ budgets. Apex is investing in these relationships and wants those who wish to embrace it to come and talk openly and collaboratively with us.”
Why do you think a trade-exclusive event for the industry is important?
“It gives retailers real-time access to us as a manufacturer, our expertise and support through difficult transitioning periods such as Brexit, UKCA markings, MDR and MDD, thereby building relationships and trust.
“For us as a manufacturer it allows us to showcase our expertise along with our latest innovations and to gather a “finger-on-the-pulse” reaction from those at the sharp end of a sale.
“As a “trade only” show the BHTS offers a more relaxed environment between the retailer and us, the supplier, as exhibiting and subsequent discussions are based upon that understanding meaning simple messages and clear communication at the event.”
If you would like to book an appointment to meet with Greg Whelan (Marketing & Product Manager) or Gary Hopkins (National Sales Manager) at the BHTS show please email: firstname.lastname@example.org to arrange a time. Limited slots are available due to the nature of it being a one-day show so please contact us as soon as possible to avoid disappointment.
Anyone interested in registering for free tickets to the show should visit the website here.
If you are interested in exhibiting at the British Healthcare Trade Show please contact Joe Fahy on 07384 258 372 or via e-mail on email@example.com://thiis.co.uk/exclusive-apex-medical-joins-the-exhibitor-line-up-at-the-british-healthcare-trades-show/https://i1.wp.com/thiis.co.uk/wp-content/uploads/2021/05/Greg-Whelan-2021-03-04-at-22.12.03.jpg?fit=900%2C675&ssl=1https://i1.wp.com/thiis.co.uk/wp-content/uploads/2021/05/Greg-Whelan-2021-03-04-at-22.12.03.jpg?resize=150%2C150&ssl=1BHTSEvents & ExhibitionsNewsroomSupplier NewsTrade NewsAPEX Medical,BHTS,Gary Hopkins,Greg Whelan,MobilityWorcester-based Apex Medical is set to join the exhibitor stands at the upcoming British Healthcare Trade Show on 15 June 2021, the mobility and access industry’s only B2B event made for the trade. Apex Medical is a UK subsidiary of global brand, Apex Medical Corp, and it specialises in the design...Liane McIvorLiane McIvorliane@thiis.co.ukAdministratorTHIIS Magazine