Magazine Articles

Read some of the main articles from THIIS magazines here. You can also download the magazine from the 'Magazine Download' section or read it online using the page reader system - just click on the front page image that you'll find on the home page.

Remember, if you have any news yourself, just let us know. It's a great way of getting free publicity for your company and you'll be surprised just how effective it can be to build business. For example, Neil Smith, Managing Director of Mackworth Healthcare told us: "We decided to use the THIIS magazine to promote our latest news to industry, regarding the management re-structure and investment towards the business post acquisition. I was delighted at the response and was truly surprised about the amount of interest it has raised with key contacts. Within a few days of the publication been circulated, I had arranged multiple meetings with potential distributors and suppliers."

And Teri Carnell, Sales & Marketing Manager at Silvalea told us: "Having recently launched our new website we have noticed a significant increase in enquires every time an article appears online or in the Magazine with a link to our website."
     
Keeping it in the family

Keeping it in the family

Embryonyx founder Angus Long has hired his son, Matthew, to help manage some elements of  the company’s marketing activity.
Content marketing – a new name for an old favourite!

Content marketing – a new name for an old favourite!

Alf Lombardi, director at Shrewdd Marketing, discusses how traditional business-to-business (B2B) public relations can play a pivotal role in a company’s marketing strategy, especially in the age of content marketing.
Big milestone for pioneering retailer

Big milestone for pioneering retailer

Retailer Alphamarque Limited reaches its 25 year milestone this month. Set up initially as a catalogue operation, the company now has two retail outlets, in St Albans and Colchester. 
Branding opportunity for pressure care products

Branding opportunity for pressure care products

A&J Meditext has been supplying high quality pressure care products for years and is a specialist in welded and sewn manufactured items. Now the company is offering distributors and retailers the opportunity to promote their own branded pressure care products.
Home Lift company aims for ‘sizeable chunk’ of stairlift market

Home Lift company aims for ‘sizeable chunk’ of stairlift market

Stiltz Lifts chairman Mike Lord has revealed that the company has experienced record sales for a fourth consecutive month adding that the business is targeting further growth and actively looking to partner with up to 20 new trade dealers in the UK.
Loopwheels growing at home and abroad

Loopwheels growing at home and abroad

Since its formation in 2013, Loopwheels has developed a comprehensive UK and international retailer network and is now looking to expand its presence in the UK and overseas. Loopwheels are shock-absorbing wheels with integral suspension.
Focus – PR & Marketing

Focus – PR & Marketing

Why not make 2016 the year you enter an award for your company or one of the products you sell? It’s a great way of getting yourself some publicity and here Nicola Pittaway, Account Executive at Bridge PR & Media Services explains why it’s important to enter and how you make the most of it from a PR point of view.
Focus – Building relationships for profit

Focus – Building relationships for profit

Building relationships with local organisations can pay real dividends and here Alastair Gibbs of TPG Disableaids gives a good example of how it needn’t cost a lot to generate results.
Focus – Promotions that work

Focus – Promotions that work

In a television programme about the retailers John Lewis, a remarkable statistic was shared with the audience. Urging her team members to sell more gift vouchers, a manager explained that a recipient of a gift voucher would, on average, spend more than 70% extra when they visited the store. You might have had the same experience when you have walked into a shop with a voucher to spend.
Focus – A Retailer’s view

Focus – A Retailer’s view

Jeanette Warner of Better Mobility and Chairman of the BHTA Mobility Group Section, reflects on just how easy it is these days to buy a product that many believe should come with more advice.
 
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