Magazine Articles

Read some of the main articles from THIIS magazines here. You can also download the magazine from the 'Magazine Download' section or read it online using the page reader system - just click on the front page image that you'll find on the home page.

Remember, if you have any news yourself, just let us know. It's a great way of getting free publicity for your company and you'll be surprised just how effective it can be to build business. For example, Neil Smith, Managing Director of Mackworth Healthcare told us: "We decided to use the THIIS magazine to promote our latest news to industry, regarding the management re-structure and investment towards the business post acquisition. I was delighted at the response and was truly surprised about the amount of interest it has raised with key contacts. Within a few days of the publication been circulated, I had arranged multiple meetings with potential distributors and suppliers."

And Teri Carnell, Sales & Marketing Manager at Silvalea told us: "Having recently launched our new website we have noticed a significant increase in enquires every time an article appears online or in the Magazine with a link to our website."
     
Customer loyalty the key to 20 year battery success

Customer loyalty the key to 20 year battery success

Easystart is a private family owned company based in Northamptonshire.  Formed in November 1996 by Trevor Horner, the business was established initially to sell  car and other starter batteries. However, the company soon diversified into the cyclic and electric vehicle battery markets.
Show-goers tap into the experience of 25 store openings

Show-goers tap into the experience of 25 store openings

There aren’t many people in our industry who have been involved in 25 store openings, but that’s the experience that Amy Prophett can count on. Amy is the Senior Operations Manager at Ableworld and was well-qualified to talk on the subject of managing and developing retail growth at Trade Days.

Focus – Support for social media campaigns

Focus – Support for social media campaigns

Using social media to generate awareness and ultimately sales is a great idea…if you have the time to do it properly. Here, Angus Long of Impression Marketing explains about a support system that aims to help small businesses get more ‘social’ savvy…
Betterlife targets B2B sales

Betterlife targets B2B sales

A decade ago, when Internet sales first started to develop, the jury was out when it came to how successful a route to market it would be in our industry. One of the real success stories has been Betterlife, which was one of the first companies to grasp the Internet nettle. 
Going the extra mile…or the extra few hundred

Going the extra mile…or the extra few hundred

How far are you willing to go to provide good customer service? The team at Walsall-based Motus Medical had their commitment put to the test when they received  a rather unique call from France.
Tribute to Guy as new range launches

Tribute to Guy as new range launches

In a touching tribute that is probably a first for our industry, Pride Mobility has named a new range of lift chairs after one of their longest serving sales representatives who sadly passed away last year.

Focus - Success in Mobility Retail

Focus - Success in Mobility Retail

Using the successful story from the world of hip-hop, his message had an unusual twist. Here’s his take on what it takes to create and maintain success…
Adaptation focus leads to 20 year success

Adaptation focus leads to 20 year success

Building a business in a big city is one thing, but when your customers are scattered across the Highlands of Scotland it is a little different. However, that’s what Able Care has done very successfully – so much so that the business has just celebrated its 20th anniversary.
Designing the future - Women in engineering

Designing the future - Women in engineering

National Women in Engineering Day took place recently and so we took the opportunity to talk the Senior Design Engineer at NRS Healthcare, Sue Bevan to find out what it’s really like to work in an industry still considered to be dominated by men.
...and action! Getting in front of the camera leads to a sales boost

...and action! Getting in front of the camera leads to a sales boost

The Able Label has been using the power of video to help demonstrate and promote their stylish ranges. We caught up with founder Katie Ellis who passed on some advice and tips on how to make an effective demo video and how to get customers watching.
 
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