Magazine Articles

Read some of the main articles from THIIS magazines here. You can also download the magazine from the 'Magazine Download' section or read it online using the page reader system - just click on the front page image that you'll find on the home page.

Remember, if you have any news yourself, just let us know. It's a great way of getting free publicity for your company and you'll be surprised just how effective it can be to build business. For example, Neil Smith, Managing Director of Mackworth Healthcare told us: "We decided to use the THIIS magazine to promote our latest news to industry, regarding the management re-structure and investment towards the business post acquisition. I was delighted at the response and was truly surprised about the amount of interest it has raised with key contacts. Within a few days of the publication been circulated, I had arranged multiple meetings with potential distributors and suppliers."

And Teri Carnell, Sales & Marketing Manager at Silvalea told us: "Having recently launched our new website we have noticed a significant increase in enquires every time an article appears online or in the Magazine with a link to our website."
     
Focus – Successful selling

Focus – Successful selling

In his first of two articles, Tom Courtney, Founder and Managing Director of Courtney Associates (Global) talks about ‘selling’ and the fact that whilst we obviously need a good product or service to sell, we mustn’t lose sight of the fact that people buy from people!
Retailer expands with access and ramp division

Retailer expands with access and ramp division

Mobility Scotland Ltd in Glasgow has added a new dimension to the business with the Access and Ramp Division. A new showroom has been developed to focus on the range and includes  everything from threshold ramps, loading ramps, suitcase ramps to Multi-configurable options. 
Why bother? Trade Days audience is challenged over social media

Why bother? Trade Days audience is challenged over social media

David Glenwright, Head of Training Services at JC Social Media, used his session at Trade Days to pose a very simple question about Social Media – why bother? "It’s the most important question about social media that nobody is asking,” he told the audience of retailers and suppliers.

Customer loyalty the key to 20 year battery success

Customer loyalty the key to 20 year battery success

Easystart is a private family owned company based in Northamptonshire.  Formed in November 1996 by Trevor Horner, the business was established initially to sell  car and other starter batteries. However, the company soon diversified into the cyclic and electric vehicle battery markets.
Show-goers tap into the experience of 25 store openings

Show-goers tap into the experience of 25 store openings

There aren’t many people in our industry who have been involved in 25 store openings, but that’s the experience that Amy Prophett can count on. Amy is the Senior Operations Manager at Ableworld and was well-qualified to talk on the subject of managing and developing retail growth at Trade Days.

Focus – Support for social media campaigns

Focus – Support for social media campaigns

Using social media to generate awareness and ultimately sales is a great idea…if you have the time to do it properly. Here, Angus Long of Impression Marketing explains about a support system that aims to help small businesses get more ‘social’ savvy…
Betterlife targets B2B sales

Betterlife targets B2B sales

A decade ago, when Internet sales first started to develop, the jury was out when it came to how successful a route to market it would be in our industry. One of the real success stories has been Betterlife, which was one of the first companies to grasp the Internet nettle. 
Going the extra mile…or the extra few hundred

Going the extra mile…or the extra few hundred

How far are you willing to go to provide good customer service? The team at Walsall-based Motus Medical had their commitment put to the test when they received  a rather unique call from France.
Tribute to Guy as new range launches

Tribute to Guy as new range launches

In a touching tribute that is probably a first for our industry, Pride Mobility has named a new range of lift chairs after one of their longest serving sales representatives who sadly passed away last year.

Focus - Success in Mobility Retail

Focus - Success in Mobility Retail

Using the successful story from the world of hip-hop, his message had an unusual twist. Here’s his take on what it takes to create and maintain success…
 
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